Authors : Saumya Mishra and Abha Tiwari
Page Nos : 247-254
Description :
ABSTRACTIndia
is one of the key growth countries when it comes to digital world but it is still at a
nascent stage and has a huge potential for growth. Expansion of the Internet has increased
the popularity of electronic purchase channels. The growth is the number of online
shoppers is greater than the growth in internet users and in online purchasing we have
larger option to choose products & services. E-commerce or electronic commerce, has
experienced rapid growth in the last few decades. The internet has changed the
way consumers buy goods and services throughout the world.
